Bank of Ireland launches Rugby Sponsor for a Day Competition 2016

The competition provides two businesses with the chance to sponsor the Munster and Leinster Rugby teams for a day at a European Rugby Champions Cup match.

This is the fourth year that the Bank has ran its ‘Sponsor for a Day’ rugby competition which has given eight lucky winners from very different businesses the opportunity to sponsor the Munster and Leinster Rugby teams. Last year’s winners were Acutrace from Leinster and CelgenTek from Munster.

The unique prize opens up a national sponsorship opportunity to SMEs – something that would normally be beyond their reach.

The ten companies that are shortlisted – five from Munster and five from Leinster and the two overall winners allows the companies to be associated with the famous brands of each team.

The prize also includes the winners’ company logo on the front of the players jerseys’; pitch signage; corporate hospitality for ten guests; match programme advert; photographs with the team; promotion from Bank of Ireland, Munster and Leinster Rugby through press and media for all shortlisted companies and winners.

Companies can enter the competition online at www.bankofireland.com/sponsorforaday from today until the closing date of Friday, 4 November.

A shortlist of five companies to sponsor Munster and five companies to sponsor Leinster will be announced Saturday, 5 November 2016, at which point the competition will be open to a public vote on www.bankofireland.com/sponsorforaday.

Voting will close on Sunday, 4 December and the winners of both the Munster and Leinster prizes will be announced on 6 December 2016. Participants and voters can also follow the campaign on Twitter with the following hashtag #sponsorforaday.

 The panel of judges include: Declan Galvin, Head of Small Business at Bank of Ireland, Paul Dermody Head of Commercial and Marketing for Leinster Rugby and Enda Lynch Head of Commercial and Marketing for Munster Rugby.

Commenting on the competition, Declan Galvin, Head of Small Business at Bank of Ireland said: “This competition is a fantastic brand building and profiling opportunity for two lucky businesses. 

'It is the fourth year we have held this competition and the positive feedback from the winners and wider business community re-affirmed that winning the competition adds real value.

'Winners found that having their company logo on match day jerseys and the wider exposure this brings to their brand was a real success for them in building their business profile and creating marketing opportunities for their business.

“The competition is open to all businesses in Ireland, regardless of whether they are Bank of Ireland customers or not. 

'We are committed to supporting the SME market and actively look for real and tangible ways to help people grow their businesses- ‘Sponsor for a Day’ is one way that we do this.

'I encourage both customers and non-customers of Bank of Ireland to come and talk to us to see how we can help develop their business” concluded Declan Galvin.'