Top Bord Bia role for Nenagh’s Adam

Bord Bia has appointed Adam Hannon from Nenagh, as a Meat and Foodservice Market Specialist for North America. Adam will be based in Bord Bia’s New York office, where he will be responsible for the foodservice channel across all product categories and will support Irish companies seeking to develop their success in the North American market.

Alongside Adam, Bord Bia has also appointed Daragh Flanagan as Drinks Market Specialist for North America. These recruitments are part of Bord Bia’s strategy to expand services to Irish companies currently operating in the US and for those wishing to create new routes to market in North America.

Minister of State Pippa Hackett, who was in Houston, Texas, leading a Government Trade Mission to the US, said: “It is great to see an expansion of Team Ireland within the USA with the appointment of two experienced market specialists to Bord Bia’s Global Business Development team in North America. Congratulations to both Daragh and Adam on their appointments, both of whom have been instrumental to ensuring the effective delivery of this Trade Mission.”

Adam joins Bord Bia from Lidl Ireland where he held the role of category buyer for lamb, sauces, condiments, oils and fats. Adam is an alumnus of The Bord Bia Talent Academy having completed the Supply Chain & Account Management programme. During the programme, Adam worked for Ocado Retail in the UK where he was part of the commercial team responsible for lamb purchasing.

In his new role for Bord Bia as Meat and Foodservice Market Specialist, Adam will be responsible for the foodservice channel across all product categories and will support client companies seeking to develop their success in the North American market.

On the appointments of the new market specialists, Henry Horkan, North America Manager, commented: “Bord Bia is delighted to welcome both Adam and Daragh to the expanding Global Business Development team. They will act as key players for the drink, foodservice and meat sectors, playing an important role for Irish companies exporting to the US. Last year Irish food and drink exports to the US were valued at €1.5 billion. These appointments come at a pivotal time with Bord Bia expanding new routes to market for Irish companies.”